Measure Your Website — Start with a Plan

What gets measured — gets managed.

Step 1 — What is the point of your Website

Why is this website important?

When boiled down to simple terms what does success look like?

Step 2 — Provide Goals

Early goals can feel a lot like pee wee soccer. Don’t worry they get easier!

Step 3 — Identify Key Performance Indicators (KPI)

Step 4 — Take Aim at your Target

Remember “aim small — miss small” read my other article on strategy here

Step 5 — Focus on Specific Segments of your Data

Putting it all Together



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